School of Communication
school of communication
CREATIVE ADVERTISING
Becoming the Most Important Engine
The Creative Advertising Program continues to develop into a form of media content that is beyond the level of sales communications. With the rapid development of media and the shifting paradigm of social culture, the role of skilled creators are in demand. In the Creative Advertising Program aims to foster professionals who “creators who understand marketing” and ”marketers who understand the creative.”
school of communication
ARTS MANAGEMENT
Arts Managers Who Will the Global Cultural Contents Industry
Promoting the nation’s artistic spirit and traditional cultural values into global cultural contents. Fostering producers of world-class culture and arts that lead and expand opportunities. The Arts Management Program has three educational goals to teach the process experimental and creative global cultural content. First, cultivating entrepreneurship that balances an aesthetic approach to the arts with a business mind. Second, cultivate arts managers who will develop, produce, and distribute diverse content from performance, film, media and new technologies. Third, cultivate a global arts and culture producer who possesses communication skills, collaboration skills, and leadership.
